Style Goes Viral: The Future of Fashion Shows, and AFW Introduces "Text to Buy" Austin Fashion Week fashion show technology nina garcia austin nina garcia sxsw randi zuckerberg sxsw stye goes viral style goes viral austin style goes viral sxsw sxsw fashion text to buy “It’s a phenomenally powerful channel” Nina Garcia, editor-in-chief of Marie Claire, said about social media at the “Style Goes Viral” panel discussion during SXSW More »