Some women might put out on a pair of diamond earrings in order to say to the world "I am a sophisticated woman." The VINCA customer, puts on a pair of diamond shaped earrings made out of wood and makes the world laugh. This laugh is what VINCA jewelry designer, Amanda Dimova, strives to achieve with her work. Amanda claims she is "incapable of making something that's not either cute or funny."
I first came across Amanda's jewelry when I was shopping on South Congress and went into one of the best stores to find local jewelry, Parts and Labour. A little bear ring made out of acrylic seemed to be shouting my name. I could almost see him bouncing up and down like a little anime character saying "pick me pick me" in a high pitched voice.
While VINCA jewelry is playful and happy-go-lucky, Amanda is serious when it comes to her design process. While most jewelry designers use materials that are already made, Amanda makes the actual components. Amanda got the idea to work with acrylic when her family, who owned a shoe factory, bought a laser cuter for industrial purposes. Amanda quickly learned that some pretty cool things could be produced with the precision of a laser cutter. These pretty cool things include jewelry pieces titled "Rocker Bear", "Super-Power", and "La Grappa."
VINCA jewelry seems like the perfect jewelry line for a lot of the Austin gals I know. Amanda says she has a friend who
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